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LINELEADER COMPANY

We’re LineLeader – experts in marketing solutions for Australian childcare centres.

Our software platform simplifies the complicated world of childcare marketing, registration, payment processing, and operations so childcare staff can spend time on their most important job, taking care of the children and families in their care. 

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We're on a mission to power the early education and childcare industry.

 
It's amazing what educators can do with the right resources and support. That's why we pioneered the first CRM in the early education and childcare industry back in 2009.
 
Over the past decade and a half, we've helped thousands of childcare centers and after school programs provide exceptional staff and family experiences that grow enrollment, boost engagement, and increase retention.
 
 
 

LineLeader by the Numbers

6,000+

Centres on Our Platform

96%

Customer Satisfaction Rating

63,000

Monthly Users

$29B

Centre Revenue Generated

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What Sets LineLeader Apart

  • Award-Winning, Proven Platform
    We've received top honours from Inc. Best Workplaces, the Stevies, the Codies, G2, Capterra, and more.
  • Proven Implementations
    6,500+ childcare centres rely on LineLeader to enrol more childcare, build strong relationships with families, and simplify centre enrolment.
  • Solutions for Any Size Organisation
    Early Childhood Education (ECE) businesses of all types and sizes across the globe rely on LineLeader.

The History of LineLeader

Back in 2009, co-founders Chuck Gibbs and Seth Martin pioneered the first CRM built specifically for childcare centers.  Since then, LineLeader has grown a lot. We support more than 9,000 childcare centers and now offer a unified platform that provides operators with a comprehensive view of the entire family journey and enables them to access key data across all locations, regions, and brands.

 

Group 323
Co-Founders Chuck Gibbs and Seth Martin are inspired to create a way for childcare centers to grow their businesses and founded ChildcareCRM.
Group 335
ChildcareCRM's first-ever customer signs up to use the CRM platform. 
Group 334
ChildcareCRM begins offering a digital registration forms solution. 
Group 336
ChildcareCRM acquires MomentPath, leading childcare management system technology, and rebrands to LineLeader by ChildcareCRM; while also announcing their new unified LineLeader platform.
Group 337
The ChildcareCRM beta platform is built and launched. 
Group 332
ChildcareCRM expands into the Australian childcare market with the first user from 'down under'.
Group 333
The ChildcareCRM team re-platforms the legacy CRM product to an easier-to-use, more modern software solution. 
Group 338
Co-Founders Chuck Gibbs and Seth Martin are inspired to create a way for childcare centers to grow their businesses and founded ChildcareCRM.
Group 335
ChildcareCRM's first-ever customer signs up to use the CRM platform. 
Group 334
ChildcareCRM begins offering a digital registration forms solution. 
Group 336
ChildcareCRM acquires MomentPath, leading childcare management system technology, and rebrands to LineLeader by ChildcareCRM; while also announcing their new unified LineLeader platform.
Group 337
The ChildcareCRM beta platform is built and launched. 
Group 332
ChildcareCRM expands into the Australian childcare market with the first user from 'down under'.
Group 333
The ChildcareCRM team re-platforms the legacy CRM product to an easier-to-use, more modern software solution. 
Group 338
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Capture and convert more leads. Automate lead follow up, tour scheduling, registration, and reporting.
 
 
Learn More
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