Skip to content

Create professional email marketing campaigns, with less work.

Build and manage email marketing campaigns for all your locations. Ensure every lead is nurtured until they enrol. Automate emails for each stage of the enrolment journey.  

LineLeader Laptop Dashboard

Store professional email templates.

Build and save branded email templates with your childcare centre’s logos, colours, and fonts. Create a unified enrolment experience with consistent messaging. 

LineLeader Email Example
LineLeader Email Drip Campaign

Guide families with tailored campaigns.

Build multi-step, response-based email and text campaigns. Send unique content, based on how families interact with your messages. Create a personalised enrolment experience for families, in a few clicks.

Add a personal touch to your emails.

Ensure every family gets a best-in-class enrolment experience. Add personalisation keys like a guardian's first name, location, or their child's name with ease. Engage families and make them feel welcome - before they step foot in your centre.

LineLeader Email Personalisation

Enhance your email marketing campaigns with ease.


"I love that this software takes our extensive waitlist and makes it manageable to keep up with correspondence and questions so that those on the waitlist don't feel like we forgot about them or lost their information. The templates speed up the email process and with it being automated I don't really have to think about it."

Ashley M., Director

LineLeader Email Reporting

Track email performance.

Monitor email health and performance with reports on bounce rates, opens, clicks, and more. Save and share reports in a matter of moments.

The Benefits of Using Email Marketing

Save staff time.

Save more than 40 hours of work every month with automated campaigns.

Manage your brand.

Use stored email templates to control messaging logos, and fonts. Keep all centres on-brand. 


Improve engagement.

Increase open rates and family engagement with beautiful, personalised emails.

Boost enrollment.

Build marketing campaigns, at scale. Drive engagement to enrol more families.

Resources to help you run your childcare business.

ECEC, AU education, waitlist management, childcare, childcare centres, childcare marketing
In the bustling world of early childhood education and care (ECEC), where demand ebbs and flows like the tides, the strategic management of waitlists can be a make-or-break factor for providers...
Read More
Did you know – an employee that’s recognised and appreciated is 5x more likely to see growth in their organisation? And these employees are 44% more likely to be “thriving” in their life overall? Wow!
Read More
Your waiting list families are caught in a holding pattern.
Read More

Get started With LineLeader.